Books

James Essinger, Principal of Da Vinci, has been authoring strategic and management books for the past fifteen years. Examples of full-length books and management reports he has written include: Jacquard’s Web (non-fiction popular science) Oxford University Press, 2004 Customer Strategy: devising successful strategies in food and drink - Reuters Business Insight: 2003 Internet Trust and Security - Pearson Education: 2001 The Future of Banking - Pearson Education: 2000 Japanese-language edition now available Breakthrough Consultancy - Financial Times Publishing: 2000 Inside Outsourcing (co-authored with Charles L. Gay, who was principal author.) - Nicholas Brealey Publishing: 2000. Polish-language edition now available. Global Custody - Financial Times Publishing: 1999 Writing Marketing Copy to Get Results - International Thomson: 1999 The Seven Deadly Skills of Competing - International Thomson: 1998. Chinese-language edition now available. The Virtual Banking Revolution - International Thomson: 1998 Global Custody (New Edition) Financial Times : 1997 Legacy Systems: Updating and Enhancing Outdated Computer Systems - Financial Times : 1997 Information Technology in Selling - Financial Times : 1997 Retail Financial Services FT Handbook of Investment Management - FT/Pitman : 1997 German-language edition now available. Banking Technology as a Competitive Weapon(New Edition) - Financial Times : 1996 Computer Security in Financial Institutions: Controlling Risk (New Edition) - Financial Times : 1996 Virtual Financial Services - Financial Times : 1996 How to Write Marketing Copy that Gets Results - Pitman/British Institute of Management : 1996 Financial Technology: Effective Cost Management - Financial Times : 1994 Eastern European Banking - Chapman & Hall : 1994 Starting a High-Income Consultancy - Pitman/British Institute of Management : 1994 Italian-language edition now available. The Global Directory of Financial Information Business One - Irwin, Chicago : 1993 Managing Technology in Financial Institutions - Pitman/Financial Times : 1993 Italian-language edition now available The Investment Manager’s Handbook - Chapman & Hall : 1992 Electronic Payment Systems: Winning New Customers - Chapman & Hall : 1992 Investment Management Training Manual - Euromoney : 1992 Global Custody - Longman : 1991 Designing for Human-Computer Interaction - Elsevier : 1991 Using Technology for Risk Management - Simon & Schuster : 1991 Computer Security in Banking - Euromoney : 1990 Computer Security for Financial Organisations - Elsevier : 1990 Artificial Intelligence - Euromoney : 1990